Free Download Transformation of Japanese Multinational Enterprises and Business:
The 50th Anniversary of the Japan Academy of Multinational Enterprises
English | 2024 | ISBN: 981998615X | 357 Pages | PDF EPUB (True) | 10 MB

The purpose of this book is to highlight how current successful Japanese multinational enterprises (MNEs) and companies have changed their business or business models in the past three decades. Japanese MNEs received a lot of attention from academia and industry during the 1980s and the early 1990s, and their factors for success have been compared with those of Western MNEs. Unfortunately, following the collapse of the "bubble economy" in the early 1990s, international business researchers and practitioners' attention has turned away from Japan and its MNEs to emerging markets, notably the rapidly growing China.