Published 10/2023
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.58 GB | Duration: 4h 18m

Unlocking Profitable Campaigns and Maximizing ROI with Advanced Google Ads Strategies: Advertise Like a Pro

What you'll learn
Craft compelling ad copy for increased engagement and conversions.
Optimize keyword strategies to enhance campaign relevance and performance.
Implement advanced bid management techniques for cost-effective advertising.
Utilize ad extensions strategically to maximize visibility and user interaction.
Navigate targeting options to reach specific audiences with precision.
Decode Google's Quality Score algorithm for enhanced campaign effectiveness.
Analyze real-world case studies to apply theoretical knowledge in practice.
Develop a comprehensive skill set to orchestrate successful Google Ads campaigns.

Requirements
Need access to a computer
Need access to google ads

Description
Welcome to "Google Ads Takeover Tactics: Advertise Like a Pro," your definitive guide to mastering the art and science of digital advertising on the world's most powerful platform. In this comprehensive course, we delve deep into the strategies and tactics that will empower you to take control of your Google Ads campaigns and elevate your advertising game to professional levels.From beginners to seasoned marketers, this course is designed to transform your approach to online advertising. We start with the fundamentals, ensuring a solid understanding of Google Ads principles, and swiftly progress to advanced tactics that will set you apart in the competitive digital landscape.Discover how to craft compelling ad copy that not only captures attention but also converts. Uncover the secrets of keyword research and bid management to optimize your campaigns for maximum impact. We leave no stone unturned as we explore ad extensions, targeting options, and the intricacies of Google's Quality Score algorithm.The course goes beyond theory with real-world case studies and hands-on exercises, allowing you to apply your newfound knowledge in practical scenarios. By the end of the program, you'll have a comprehensive skill set to orchestrate Google Ads campaigns that not only reach your target audience effectively but also deliver a measurable return on investment.Whether you're a business owner looking to take charge of your online presence or a marketing professional aiming to enhance your skills, "Google Ads Takeover Tactics: Advertise Like a Pro" is your roadmap to success in the dynamic realm of digital advertising. Join us, and let's revolutionize your approach to Google Ads together.

Overview
Section 1: Keyword Tactics

Lecture 1 2.1 Keyword Research pt1

Lecture 2 2.2 Keyword Research pt2

Lecture 3 2.3 Keyword Research pt3

Lecture 4 2.4 Custom Segment research strategy

Lecture 5 2.5 Keyword match types

Lecture 6 2.6 Negative keyword strategy

Section 2: Targeting tactics

Lecture 7 2.7 Device targeting

Lecture 8 2.8 Ad schedule

Lecture 9 2.9 Location targeting

Section 3: Campaign Creation

Lecture 10 3.0 Google Ads Conversion Tracking

Lecture 11 Campaign set up

Lecture 12 3.2 Ad groups and ads

Section 4: Interlude

Lecture 13 Interlude

Section 5: YouTube Ads

Lecture 14 5 YouTube Campaign & Ad Types

Lecture 15 6 Target settings & how to reach your audience

Lecture 16 7 BIdding & Budgeting settings

Section 6: Local Google Ads for Google My Business

Lecture 17 7.5 Google My Business Set Up pt1

Lecture 18 7.6 Google My Business Set Up pt 2

Lecture 19 8 GMB Profile Tips

Lecture 20 9 GMB Ads

Lecture 21 9.75 GMB Hacks

Section 7: Legacy | Chatgpt for Google Ads

Lecture 22 2 Using CHATGPT for Campaign Objective & Settings

Lecture 23 3 Using CHATGPT for Keywords

Lecture 24 4 Creating headlines & descriptions for CHATGPT

Lecture 25 5 Using CHATGPT to create callouts and sitelink text

Lecture 0 Introduction

Lecture 26 6 Double Check your Budget using CHATGPT

This course is for all levels

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