Published 12/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 957.93 MB | Duration: 2h 15m

Digital Transformation that aligns to the needs of your customers and exmployees
What you'll learn
Identify what to change for your digital transformation based on your customer needs related to your company's product or service
Capture how to change aligned to how you currently serve your customers, by considering your employee experience (EX)
Create a roadmap of what to change based on the effort and the value of each change
Identify how to implement the change within your teams
Create a repeatable change framework, to avoid big digital disruptions and constantly align to your customers needs
Requirements
No previous experience in leading digital transformations required, however some form of team, project, or programme management may be useful
Description
In this course, you´ll learn step by step, with guided practical examples of how to identify your digital transformation roadmap, your digital transformation program for change. Aligned to the needs of your customers, by taking a customer experience approach. And helping fuel the change, by making your employees part of it, after all it, it's better to feel part of change, rather than change be applied to you.And your employees don't need to do anything more than to identify how they currently work and help shape things for the better for them and your customers.This framework helps you identify, what to change, why change & how, including the priority, change iterations to apply (which can help with an agile or a design thinking approach), plus, how you set yourself up for success. All aligned to the readiness of your own company, considering what systems, processes, or ways of working you currently have in place, plus, more importantly, your employees own confidence of applying changes.Change is our only constant, so we've created this framework in a flexible way that allows you to split the changes into the stages of the customer experience. Meaning, you can tweak, change and adjust as you learn, using the framework as a form of ongoing change that allows you to always adjust to the needs of your customers and employees.We believe, everyone has the power to lead change, just sometimes, we need a guiding hand, hence the creation of our courses. All the best.
Overview
Section 1: Introduction
Lecture 1 How best to work with this course and the approach we take
Lecture 0 What are the 9 steps for digital transformation?
Lecture 2 An overview of how these 9 steps of digital transformation are applied
Section 2: Creating a baseline for change
Lecture 3 Step 1 - capturing your current customer experience
Lecture 4 Step 2 - identifying how you currently provide this experience
Lecture 5 Step 3 & 4 - assigning how both your customers and employees feel
Section 3: Creating your desired service and roadmap for change
Lecture 6 Step 5 - creating our desired customer experience
Lecture 7 Step 6 - prioritising your change to create your digital transformation roadmap
Lecture 8 Step 7 & 8 - setting you up for implementation success
Lecture 9 Step 9 - repeating step 1 to 8 again, for a different experience
Those that need to set a companies change strategy, or responsible for implementing it. Ideal for managers, team leaders, project or programme managers or change agents.
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