File Size: 3.0 GB
Every Aspect Of Designing A Killer Landing Page For Higher Conversions
AFTER THIS CLASS YOULL BE ABLE TO:
Build an effective and memorable landing page from scratch without using code.
Understand the 3 main landing page types and know how to use them effectively.
Persuade your site visitors to act using advanced psychological principles.
Get into the hearts and mind of your customers by building users scenarios.
Design high converting call to action (CTAs).
Incorporate standard web conventions in your designs.
Use Scarcity to improve conversion rates for your page.
Use the Unbounce Page Builder to create a form, use an action block, work with backgrounds, add headers icons and buttons, custom CSS and many more features.
How to perform a thorough landing page audit.
ABOUT ISAAC'S CLASS:
Designing landing pages that consistently engage and convert is key to gaining a huge competitive advantage in your business. In order to achieve this, you need to get insight into the buyer's journey so that you can adapt and target your designs to your audiences wants and needs.
In this class, youll learn how to apply universal psychological principles that you already understand to your landing pages so you can significantly increase your conversion rates. Youll be able to test and refine your designs with exciting chapters packed with real-life case studies and expents to illustrate each lesson. Enroll in this class today to transform the profitability and performance of your landing pages!
WHAT YOU WILL LEARN:
The fundamental principles of professional landing page design
Different types of landing pages and what their functions are including dedicated landing pages, micro-sites, full websites, home pages and product pages
Know the conversion actions that are associated with common business models
Understand the AIDA sales funnel and the online decision-making process
The principles of readability and visual hierarchy in design
How to create trust, safety and credibility for your landing page
Mobile site layout in Unbounce
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