No one likes being pressured into buying. Over decades of being marketed at, pitched to and lied to, we are all resistant to being sold. Our defences are up. We are sceptical. We pull away. We don't believe the promises being made and don't trust the person making them.

But we do trust our own ideas implicitly.

What if you were able to implant pre-wired ideas into your ideal prospects heads in such a way that they were accepted as their own?

This book shows coaches, consultants and expert service providers how to do this in a systematic and logical way by using the power of storytelling.

The process is ethical, transparent and pressure free putting prospects at their ease while they make the right decision for them. The emphasis throughout is on being open and transparent and showing you the whole process behind building a long term business in an era when intrusive data driven Ads are no more
Integrity is making a comeback.
No more annoying Ads following you everywhere.
The digital world is changing for the better. at last.
The Story Inception Method helps you to build a long term business aligned with your core values that will still be humming along even if you fall ill for a month.
The goal is to attract potential new clients by treating everyone in your audience as clients long before money changes hands, ensuring that only the ones you really want to deal with show up at your front door.
This book will help you to...
#1: Build a firm foundation for your long term business based on the 7 essential elements that will give average marketing the leverage it needs to become great.
#2: Escape from conventional thinking and go back to first principles so that you can take advantage of the new opportunities thrown up by the transition to a world where digital integrity is king.
#3: Implant new ideas in your potential customers' minds so they are ready to make a buying decision almost without question.
#4: Understand why telling stories helps you connect with your audience and them with you and why story driven content is the new cookie.
#5: Build long term sleeper assets that will ensure you attract only the highest quality leads who have a lot of experience serving clients in their area of expertise and are ready to take action.
Together, the above 5 points make up the outline of the exact system that I personally use to consistently get one strong lead per day in my inbox, enrol an average of 6 clients per month to my high-ticket offers, and earn an average of $30K/month (as a solo-preneur).

This program gets best results for people who are pretty settled on a particular niche and ideal client (i.e. I don't do well with people who are wanting to pivot to something new).
About you.
In order to be the best candidate to get results, you must have a lot of experience serving clients in your area of expertise (ideally years or decades), and already have a pretty clear idea of what problem you solve and who you enjoy helping the most.
You must love writing and sharing your thoughts about the topics you're an expert in.