MP4 | Video: h264, 1280x720 | Audio: AAC, 48 KHz, 2 Ch
Genre: eLearning | Language: English + .srt | Duration: 41 lectures (3 hour, 1 mins) | Size: 993 MB

A new and revolutionary framework for product development & design backed by science that reveals the reasons why your customers buy, stay, and engage with your product.

What you'll learn

Learn how motivation and behavior works with +7 important theories you must know about (Incl. motivation & behavioral psychology crash-course worth $99,99).

See 100+ practical case examples and 50+ techniques used by successful companies and why they work on a psychological level.

Be able to apply a new method to brainstorm innovative product/service features around customer motivations that increase your sales, retention, and engagement.

Requirements

There are no real requirements before starting this course.

Useful if you have some experience in product or service development and design.

Description

Are you looking for new ways to build better products & services with a positive impact on customer adoption, acquisition, retention, and engagement?

The SIMPSIS-Framework is a new and revolutionary framework backed by science in motivation and behavioral psychology, and reveals 7 main reasons why your customers would buy, use, stay, and engage with your product or service.

In this course, you will learn a better and science-backed method that successfully helps you come up with new product & service ideas, features, and strats that create value for both your customers and your business. And also helps you avoid wasting in the product development & design process on unnecessary user research that has already been proven by science.

Next to this extremely helpful framework, this course includes:

A crash course in motivation & behavioral psychology (worth $99,99)

The basics of gamification and fun theory

+100 practical case examples and +50 techniques used by successful companies to increase sales, retention, and engagement

Belong to the future heroes in engagement that defeat their competition by mastering the human psychological drivers.

Who this course is for:

Everyone responsible for product and service development (product strategy, ideas, concept, features...)

E.g. Product Owners, Product Managers, Product Developers, Product Marketers, Product Designers

E.g. (IT- & SaaS) Startup Entrepreneurs, Freelancers, Consultants, Executives

E.g. UX Designers/UX Leads

Students interested to broaden their skills in motivation & behavioral psychology for better products & businesses

Everyone interested in the motivational forces behind our behavior

Everyone interested in a new method that increases your quality during brainstorm sessions, and saves you on customer research



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