Creating a Culture of Service
MP4 | Video: 720p | Duration: 49:38 | English | Subtitles: VTT | 366.0 MB

A culture of service extends far beyond your customer service department. Developing a service-oriented organization or team requires clarity of messaging and operating through a lens of impact. In this course, leadership consultants Lisa Earle McLeod and Elizabeth McLeod help leaders communicate their customer-focused purpose and outline processes and policies that support these values. They share how exceptional leaders help their teams shine, and how making some small-but meaningful-changes to how you talk about money, mistakes, and even the firing of employees can make a big difference in the engagement and performance of your team.

Topics include:
What is a culture of service?Cultivating an emotional connection to your customersGenerating engagement by sharing your backstoryFraming financials and objectivesUnpacking your metricsHow to use a culture of service in hiring and firingReinforcing a culture of service in daily operations